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Things We Need to Consider Before Designing Cardboard Display

 

What style of a display are you interested in?

A. Pallet Display

Pallet displays are a ready-to-sell merchandising option that often arrive in the retail setting without the need for unpacking or special set-up.They create a major billboard opportunity that naturally attracts the consumer.

These custom pallet displays are useful for housing large groupings or families of products all in one location. Often a pallet display features packaging and an entire category, as shown in the award-winning Logitech Mountain display pictured in the gallery to the right. From cardboard packaging displays to other custom designs, our pallet displays are perfect marketing opportunities for your brand.

In addition, a well-designed pallet display can create a 360° purchasing opportunity as demonstrated in the Keurig Machine and Accessory Pod pallet display shown here.

Pallet displays are an efficient way to ship a large quantity of product and are always designed to maximize transport by trailer.

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B. Floor Display

A Floor Display is great to showcase your product, or to have a footprint in the aisle at retail to increase brand awareness. And it’s crucial that you have a display that not only stands out, but is structural sound to survive at the grocery, department, or retail store.

We help upgrade brands from plain to premium with our custom digitally printed Floor Displays. A Floorstand is a point-of-purchase retail display – or POP Display – used to promote and sell products.

Cute Summer Water Bottles Eco Friendly Cardboard Retail Display Stand unit in 4 tiers

C. Counter Top Display

A counter-top display is a striking presentation on a counter, usually with smaller items that are sold as impulse purchases.

Two Tier Counter Top PDQ Display Box with Hooks for Mobile Phone Screens

D. Side Wing Display

Power wing displays is also known as sidekick or gravity feed displays. They are a unique type of point-of-purchase or POP display that you can hang or attach to store shelving.

3 Tier Walmart Sidekick POS Dipslay for Covergirl Outlast All-Day Stay Fabulous 3 in 1 Foundation

E. Standee

A standee is a large, self-standing advertising display. Often used to promote movies, products or events, or increasingly for point-of-sale advertising. Popular standees often are produced in the form of a life-size cut-out figure of a character or mascot. It is fair to say that standees are a standing display that is cut into a unique size or shape to add dimensional interest and draw attention. Custom standees provide visual reminders of the themes of promotion and often serve as a photo background or backdrop for selfie stations which further increases brand engagement.

M-M-Christmas-Tree-Chocolate-Display-unit

Do you have a specific display in mind? If so, do you have pictures or a sketch you can send to us?

What product(s) will be in the display? It is ideal if we have samples of the product to work with.

What are the dimensions for each product that will be in the display?

What is the individual weight for each product?

What quantity do you need in the display?

What is the retail value of the product in the display?

What quantity of displays do you need?

Which retailers or what retail environment will the display be used in?

Do you have the display guidelines from each retailer? Do you have dimension limits?

Are you providing artwork, or are we creating it for you?

Do you have a preference for printing?

Direct Print (Glue or Flexo Printing)
Litho Label

Will you be customizing all or part of the display? Tell us your ideas and let’s make the most of your market.


Post time: Apr-15-2022